Ref: LM44413
Japanese speaking Digital Product Manager
| Sector | Digital Marketing/PR |
|---|---|
| Type | Full-time, Permanent |
| Location | London |
| Salary (Annual) | Negotiable / Neg |
This role will manage all aspects of the digital game portfolio for their trading card game.
The ideal candidate should have a strong understanding of the marketing landscape for launching and supporting a spectrum of digital (mobile and live games) and physical games on consoles (PlayStation, Xbox, Steam). The Product Manager should be metric-driven, pro-active, innovative, and a self-starter. This is a fast-paced work environment, candidates need to be driven and have great time management skills.
LM44413
Main Responsibilities:
- Develop comprehensive of trading card digital game knowledge, including, but not limited to target market identification and analysis, category and competitive analysis,
- Be the primary point-of-contact for internal teams to provide support for digital titles and obtain necessary approvals for all activities to ensure compliance with licensors, first-parties, etc.
- Collaborate with Division team members located in Windsor to implement social media campaigns, influencer marketing, offline Organised Play initiatives and events on digital games
- Co-ordinate with the European branch teams on market-specific activities, liaising between them and the Promotions team in Japan for feedback and approval
- Work closely with United States team to create and implement cross-promotional campaigns
- Manage creatives and product copy by working closely with in-house creative teams, development teams and external business partners
- Create presentation materials as needed for sales meetings, trade shows, and consumer events
- Manage the daily execution of product promotions, ensuring campaigns and materials are created on schedule and within budget
- Report to Japan campaign and creative performances of activities such as campaign performance, PR/Event execution, and creative performance
Ideal Candidate:
- Bachelor’s degree or equivalent work experience
- 4-5 years of experience in marketing digital games, including mobile, live, and console games, and/or digital entertainment industries
- Basic understanding of digital marketing tools, such as Adjust, and techniques using SNS
- Experience with placing both online and offline advertising
- Must be a self-starter, with the ability to work with limited supervision
- Personal initiative and sound business judgment required to identify, evaluate, and respond to job needs
- Excellent oral and written communication skills, to write product copy. Must be comfortable speaking to all levels of management
- Professional, with exceptional interpersonal skills
- Must be detail-oriented and demonstrate ability to multi-task in a high-stress environment
- Proven ability to work with various personality types and work styles in a multicultural environment
- Deep understanding of digital marketing KPIs
- Experience marketing licensed products advantageous
- Strong knowledge of the games industry, including digital card games advantageous
- Japanese language ability (speaking/reading/writing) advantageous
- Passion for the trading card games
- Creative writing skills advantageous
Main Responsibilities:
- Develop comprehensive of trading card digital game knowledge, including, but not limited to target market identification and analysis, category and competitive analysis,
- Be the primary point-of-contact for internal teams to provide support for digital titles and obtain necessary approvals for all activities to ensure compliance with licensors, first-parties, etc.
- Collaborate with Division team members located in Windsor to implement social media campaigns, influencer marketing, offline Organised Play initiatives and events on digital games
- Co-ordinate with the European branch teams on market-specific activities, liaising between them and the Promotions team in Japan for feedback and approval
- Work closely with United States team to create and implement cross-promotional campaigns
- Manage creatives and product copy by working closely with in-house creative teams, development teams and external business partners
- Create presentation materials as needed for sales meetings, trade shows, and consumer events
- Manage the daily execution of product promotions, ensuring campaigns and materials are created on schedule and within budget
- Report to Japan campaign and creative performances of activities such as campaign performance, PR/Event execution, and creative performance
Ideal Candidate:
- Bachelor’s degree or equivalent work experience
- 4-5 years of experience in marketing digital games, including mobile, live, and console games, and/or digital entertainment industries
- Basic understanding of digital marketing tools, such as Adjust, and techniques using SNS
- Experience with placing both online and offline advertising
- Must be a self-starter, with the ability to work with limited supervision
- Personal initiative and sound business judgment required to identify, evaluate, and respond to job needs
- Excellent oral and written communication skills, to write product copy. Must be comfortable speaking to all levels of management
- Professional, with exceptional interpersonal skills
- Must be detail-oriented and demonstrate ability to multi-task in a high-stress environment
- Proven ability to work with various personality types and work styles in a multicultural environment
- Deep understanding of digital marketing KPIs
- Experience marketing licensed products advantageous
- Strong knowledge of the games industry, including digital card games advantageous
- Japanese language ability (speaking/reading/writing) advantageous
- Passion for the trading card games
- Creative writing skills advantageous
Updated: 90 days ago
Ref: LM44413