Ref: MS43399

Engagement Marketing Specialist/勤務地:東京都(Ref: MS43399)

Sector Research/Marketing/Analyst
Type Full-time, Permanent
Location Japan-Tokyo
Salary (Annual) £4,000,000 - 8,000,000 / Year
Amazonのマーケティングプレースメントとトラフィックチャネルを使用して、
日本市場でKindle電子書籍リーダーとFireタブレットの顧客エンゲージメントを促進します。
エンゲージメント戦略の開発、プログラムの開始、エンゲージメントキャンペーンのテストと最適化に取り組みます。
Amazon is a company of builders who bring varying backgrounds, ideas, and points of view to inventing on behalf of our customers. We're a company of pioneers. For today’s pioneers, that’s exactly why there’s no place on Earth they’d rather build than Amazon.
Working in the Amazon Devices team will be unlike any job you have had. In Japan, we ensure our global activity is translated for the local markets by making the customer experience on our devices and our Japan sites culturally relevant.

Amazon Devices is seeking a highly motivated, passionate, results-driven, customer obsessed seasoned professional to define customer relationship strategy for one of the most selling Amazon Devices products – Kindle and Fire Tablets. The person in this role will drive customer engagement on Kindle e-reader and Fire tablets in the Japan market, using Amazon’s marketing placements and traffic channels. They will work to develop an engagement strategy, launch the program, and then test and optimize the engagement campaigns.

【Ideal Candidate】
The ideal candidate will be equally comfortable thinking strategically, generating innovative ideas for growth, as well as ensuring tactical details are executed. They will have outstanding business acumen into Japanese consumers, excellent analytical abilities, superior written and verbal communication skills, and ability to influence and lead cross-functional teams across Amazon, such as Kindle Contents, Prime, Appstore and other categories. They will have deep experience in consumer product marketing and merchandising, demonstrated ability to drive website optimization and conversion in both mobile and online channels. The ideal candidate will embody and inspire a positive, high-energy, results-oriented culture in their team. They will know how to manage multiple milestones and shifting requirements in a fluid, fast-moving environment. They will be a self-starter, comfortable with ambiguity, able to think big (while paying careful attention to detail), and will enjoy working in a fast-paced dynamic environment.

【General Responsibilities】
· Drive device usages/customer engagement, includes developing and executing new initiatives through communications plans across multiple channels (e.g., device UI, email, on-site, social)
· Research and identify new opportunities using customer behavioral data
· Independently execute plans while working with key internal stakeholders and a cross-functional team of business, marketing and merchandizing, internal development team, designers and operations managers
· Identify best practices to drive a best-in-class experience across all touch points with customers
· Have obsession to drive a better customer experiences through everything that we do here at Amazon
· Role is global in nature – will work with teams in other markets. Build strong internal relationships across Amazon. Influence internal teams including other regions to deliver the right results for our business growth

【基本条件】
· 6+ years of relevant work experience in marketing, including launching strategic consumer products or services
· Experience using data to test hypotheses and measure success
· A demonstrated history of success in data intensive quantitative analysis and recommendations
· Aptitude to analyze, communicate and present metrics effectively to support recommendations
· Ability to generalize learnings and share across distributed organization
· Ability to leverage insights (qualitative and quantitative) to design and implement innovative and bold strategic vision
· High attention to details
· Self-motivated and comfortable working in ambiguous environment, with minimal supervision
· Significant experience in successfully taking ownership and delivering results in a fast-paced and dynamic business environment
· Be comfortable in getting hands dirty to get things done
· Strong influencer with excellent verbal and written interpersonal skills in both Japanese and English (native level Japanese and business level English (TOEIC: 850 or above))
· Bachelor’s degree is required

【歓迎条件】
· Past experience driving consumer product or services management
· SQL proficiency
· Master of Business Administration (MBA) is a plus
Updated: 361 days ago
Ref: MS43399