Ref: MY46954

E-commerce Lead

Sector Sales/Business Development
Type Full-time, Permanent
Location Germany - Others
Salary (Annual) €60,000 - 72,000 / Year
A well-known Japanese B2C manufacturer is looking for an E-commerce Lead to join their Krefeld Office. The E-commerce Lead will be responsible for driving E-commerce (company’s own online ship and Amazon) sales activities including developing and implementing strategies, enhancing customer experiences, and achieving ambitious targets within the entire European market.
Ref:MY46954

TYPE: Permanent contract (6-month probation period)
WORKING HOURS: Monday to Friday, 40 hrs/week
SALARY: €60k-€72k, depending on experience
START: ASAP
LOCATION: Krefeld, Germany (Office-based, but 1 day per week home office is possible)

E-commerce Lead RESPONSIBILITIES:

E-commerce Strategy & Operations
• Develop and execute the overall e-commerce sales strategy for both the online store and Amazon
• Manage daily E-commerce operations, including product listings, pricing, campaigns, and stock coordination
• Oversee inventory levels and stock movement to ensure product availability and minimize overstock or shortages
• Optimise product content, images, and descriptions to enhance conversion and search visibility
• Plan and implement promotional activities, digital marketing campaigns, and seasonal sales initiatives
• Monitor and analyse key performance metrics to identify areas for improvement
• Stay current on E-commerce trends, platform developments, and competitor activities to maintain a competitive edge

Market & Sales Leadership
• Oversee and strengthen the brand’s online presence in Europe
• Supervise and guide an E-commerce sales team, leading strategic planning, target setting, and performance reviews
• Manage customer promotions, leveraging feedback to refine the sales and E-commerce experience
• Analyse consumer behaviour and market trends to develop actionable sales and marketing strategies

Customer Support & Experience
• Supervise customer service processes for E-commerce orders to ensure timely, accurate, and professional responses
• Resolve escalated customer issues related to orders, returns, or product inquiries
• Use customer feedback and analytics to improve service quality and enhance the overall online shopping experience
• Coordinate with logistics and warehouse teams to ensure smooth order fulfilment and after-sales support

E-commerce Lead IDEAL CANDIDATE:

• 3-5 years of experience in e-commerce and/or sales roles, preferably within the sports industry, or consumer goods industry
• Fluency in both German (business-level) and English is required
• Bachelor’s degree in Marketing, Business, Sales, or a related field (or equivalent experience)
• Strong knowledge of E-commerce platforms, digital marketing tools, and German market dynamics
• Proven track record of achieving sales targets and managing sales teams effectively
• Exceptional communication, leadership, and project management skills
• Proficiency in data analytics tools, CRM systems, and market analysis
Updated: 1 hour ago
Ref: MY46954